Clarity Week – Kaye Putnam

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Increase demand for your brand so you can charge what you want and work with ideal clients

About this course

‍FOR COACHES, CONSULTANTS, & CREATIVES: DEFINE YOUR PSYCHOLOGY-DRIVEN BRAND STRATEGY IN 1 WEEK

‍Increase demand for your brand so you can charge what you want, work with ideal clients, and build trust faster.

• Become known as the go-to in your space
• Define your unique message to stand apart from the noise
• Attract leads & sales to you

‍Get Clarity to Get Growing

Are you ready to attract more of the right people to your audience? (You know, the ones who value your work and are THE BEST to work with.)

‍Feel like screaming every time someone tells you to do another “ideal client avatar” exercise?

‍Secretly wishing someone will just tell you what your unique message, method,and magic is? (And at the same time, so tired of all. the. advice. everywhere.)

‍There are gurus at every corner promising to give you THE secret tactic or marketing scheme. Many of them don’t want you to realize that you’ve had access to the answers this whole time – you just needed some space and strategies to extract the genius that’s already inside your brain.

SYMPTOMS OF AN UNCLEAR & UNFOCUSED BRAND INCLUDE…

• Something feels ‘off’ in the way you show up online, but you can’t quite place your finger on it
• Constantly second-guessing your niche, product suite, focus, and overall message
• Feeling like you can’t make sales without chasing & trying to convince potential clients

WHY BRAND STRATEGY? WHY RIGHT NOW?

‍I know how easy it is to find yourself constantly running to the next idea, client project, or fire that needs to be extinguished.

‍Let’s dedicate a week to work ON your business, instead of IN your business.

‍When our brands are built the right way, we see results like:

• Demand increases, meaning your ideal clients seek you out, and feel honored to work with you (same goes for collaboration & PR opportunities)
• Ease & joy that comes from knowing you’ll have reliable sales coming in, and that you can choose the clients YOU want to work with
• Your work gets to impact and reach all of the people you are meant to serve. No more playing small!

The Clarity Code Framework flips typical brand strategy inside out and upside down. Instead of focusing on who we think we “should be” or “need to be” to attract ideal clients, we focus on our innate strengths and truth. Our potent purpose and personality naturally attracts the best clients to us – without needing to resort to cheesy internet marketing techniques, bending over backwards to please others, or being someone we are not.

‍I developed this framework over the last decade. Previously, I only shared pieces of the system in different places, and reserved the full framework for my 6- and 7-figure agency clients. But now that I’ve had time to hone in and improve the system over the years, I want to share it with as many entrepreneurs as possible.

‍Building a psychology-driven brand means that we need to recognize that there are invisible forces that are driving both our own actions and the actions of our ideal clients, including purchasing behavior. Until we address what is beneath the surface, we miss out on opportunities to serve the people we are meant to serve.

‍I’ve designed this course to be more valuable than courses that cost $1000 or more. Because—let me be honest—my goal is that after teaching you how to create the strategy, you’ll be BLOWN AWAY by all of the value I share. And when the workshop is over, I’d love to work with some of you to help you bring your new brand strategy to life in one of my courses, programs, or services.

But no matter what, you’ll walk away from this week of in-depth live training with

• crystal clarity about your brand strategy that you can use to…
• build a business in alignment with your greatest strengths, and to…
• leverage psychology and emotion to attract clients & students that you love to work with.

‍BY THE END OF THE WEEK, YOU’LL WALK AWAY WITH:

• Mastery of exactly which elements are important for attracting ideal clients on an intuitive, emotional, and gut level
• A customized action plan for the next quarter to implement what you learn into your brand
• A framework to return to again and again, if you are ever feeling stuck or unclear in the future
• A content & campaign plan to attract new leads & sales to your brand
• A new understanding of the subconscious and invisible forces that are influencing your brand’s results
• New on-brand language and messaging to sell more of your signature product or service

Get Clarity Week – Kaye Putnam, Only Price $37

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