The biggest challenge for SEO professionals is not knowing what to do, it’s knowing how to get it done

Recognize any of these?

– Difficulty getting buy-in and budget from executives
– Challenges demonstrating the value of SEO
– Lacking confidence presenting SEO to the C-suite
– Not getting the resources you need to get things done

The #1 challenge for SEO professionals is not technical know-how, but knowing how to get buy-in and budget. Industry surveys consistently rate it as the biggest challenge:

“The top 5 challenges are all SEO resource and execution challenges” – source

“The average SEO at a big company has been waiting over six months for their highest priority technical change and doesn’t anticipate seeing it deployed for at least another six months” – source

“43% of people cite lack of buy-in or resources as the biggest risk to SEO success.” – source

SEO fundamentally requires other teams to invest their resources in our projects, whether it’s the product, marketing or editorial team.

This course isn’t about technical audits or keyword research. This course focuses on the business, leadership and consulting skills that you need to be more effective in your job and operate at more senior levels of business.

For SEOs who want to be more effective

– After your purchase, you’ll see a View your orders link which goes to the Downloads page. Here, you can download all the files associated with your order.

– Downloads are available once your payment is confirmed, we’ll also send you a download notification email separate from any transaction notification emails you receive from esygb.com.

– Since it is a digital copy, our suggestion is to download and save it to your hard drive. In case the link is broken for any reason, please contact us and we will resend the new download link.

– If you cannot find the download link, please don’t worry about that. We will update and notify you as soon as possible at 8:00 AM – 8:00 PM (UTC+8).