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Shradha Sharma – The Startup Course

Name: Shradha Sharma – The Startup Course
Availability: InStock

THE UP COURSE

Session 1: What it takes to be an entrepreneur and why to become an entrepreneur.

Session 2: The up mindset and the difference between an employee mindset and an entrepreneur mindset.

Session 3: The different approaches to come up with ideas and the essential questions you should ask.

Session 4: Why validating your idea is essential (and how to validate your idea without breaking the bank).

Session 5: How to brand and position your up in the market and capture the attention of your audience.

Session 6: Why you need to build an MVP first, how to build your MVP in the right way, and how to collect feedback about your MVP.

Session 7: Proven methods to get your first 100 and 1,000 customers.

Session 8: Answers to the most critical questions about the early stages of building a up.

Session 9: Different pricing strategies and psychological pricing tactics you can use to get more sales and revenue.

Session 10: When to scale, conditions to consider before scaling up, and the different steps to scaling your business.

Session 11: How funding works, and different ways of raising money.

Session 12: Financial forecasting and preparing your pitch deck for potential investors.

Session 13: When to hire, how to identify the right candidates, and how to manage the team to achieve great results.

Session 14: Marketing for ups and how it differs from marketing other types of businesses.

Session 15: Why understanding your potential customers is critical for your success, and how to build your customer persona.

Session 16: How to gain trust by applying different principles of persuasion and influence.

Session 17: How to approach marketing and sales for B2C, B2B, and enterprise businesses.

Session 18: Why branding is essential for a business or up, and how to position and build your up brand.

Session 19: Inbound marketing concepts and tactics that can help you grow your customer base above and beyond 1,000 customers.

Session 20: Outbound marketing concepts, and how to use to the pull-advertising tactic to reach your audience and turn them into customers.

Session 21: How to leverage integrated marketing and get 10x more results.

Session 22: Marketing metrics you should track and measure to understand your up’s growth.

Session 23: Different business structures (along with their pros and cons) and adhering to the legal compliance requirements.

Session 24: How to create work/life balance and maintain your physical and mental wellness.

Your Instructor

Shradha Sharma

Shradha Sharma is the Founder & CEO at Yourstory. She is amongst the most prominent thought leaders in the Indian up ecosystem and has earned many accolades which include being featured in LinkedIn’s top 3 online influencers in India & Fortune magazine’s ‘40 under 40’ list of powerful Indians.

Course Curriculum

The up Course

Introduction to the Course & Instructors (5:29)
Session 1 – Before We Begin (15:05)
Session 2 – The up Mindset (16:54)
Session 3 – Coming up with the Right Ideas (18:55)
Session 4 – Idea Validation (16:35)
Bonus Video: Interview with Naveen Tewari, Founder & CEO of InMobi (28:30)
Session 5 – Branding & Positioning (16:05)
Session 6 – How to Build to an MVP (16:33)
Session 7 – Getting Your First 1000 Customers (16:08)
Session 8 – Minimum Viable Business (12:16)
Bonus Video: Interview with Amit Gupta, Co-Founder & CEO of Yulu (34:05)
Session 9 – Pricing (14:15)
Session 10 – Scaling Your up (16:43)
Session 11 – Funding Your up (17:07)
Session 12 – How to Prepare for up Funding (12:11)
Session 13 – Hiring for Your up (13:49)
Bonus Video: Interview with Hari T N, Head of HR at BigBasket (38:27)
Session 14 – Marketing for ups (12:27)
Session 15 – Understanding Your Customers (12:36)
Session 16 – Targeting & Trust (12:40)
Session 17 – Marketing for B2C, B2B & Enterprise (12:05)
Bonus Video: Interview with Udaan Co-Founders – Sujeet Kumar, Amod Malviya and Vaibhav Gupta (29:30)
Session 18 – Branding for ups (10:25)
Session 19 – Inbound Marketing (12:38)
Session 20 – Outbound Marketing (12:17)
Bonus Video: Interview with Virendra Gupta, Founder & CEO of DailyHunt (14:27)
Session 21 – Integrated Digital Marketing (13:00)
Session 22 – Marketing Metrics (12:35)
Session 23 – Business Structures & Compliance (13:26)
Session 24 – Personal Growth (12:44)
Bonus Video: Interview with Kunal Shah, Founder & CEO of Cred (27:08)

Proof Content

Shradha Sharma - The Startup Course2

Sale Page: https://yourstory-university.teachable.com/p/the-startup-course
Archive: https://archive.ph/wip/xXK8O

Delivery Method

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– Since it is a digital copy, our suggestion is to download and save it to your hard drive. In case the link is broken for any reason, please contact us and we will resend the new download link.

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