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Philip Hofmacher – Personal Branding Blueprint
Philip Hofmacher – Personal Branding Blueprint
Course Curriculum
- What is Personal Branding?(14:53)
- Why Personal Branding?(15:49)
- Personal Branding Examples(13:41)
- Personal Branding Excuses & Lies(8:24)
- Common Personal Branding Mistakes(9:25)
- What Makes a Brand Successful?(4:48)
- What Makes a Personal Brand Successful?(17:17)
- Industry Expert(13:01)
- First Impression(9:14)
- Fundamental Decision(12:35)
- Find Your Core Values(15:34)
- Determine Your Qualities(4:56)
- Set the Feeling Tone(4:06)
- Your Set of Skills(5:06)
- Proof of Your Skills(12:42)
- Your Target(5:08)
- Inspect Yourself(12:32)
- Self-Assessment(3:40)
- External Assessment(3:26)
- Comparison(4:01)
- Context of Your Messages(11:33)
- Personal Brand Statement(10:53)
- Personal Mission Statement(5:45)
- Elevator Pitch(8:58)
- Answers to Common Questions(12:21)
- Own a #hashtag(6:35)
- The Hero’s Journey(11:48)
- Additional Stories(4:45)
- Core Brand Color(22:51)
- Additional Colors(7:40)
- Logos & Symbols(8:17)
- Your Environment(8:59)
- Outfit & Styling(9:23)
- Your Appearance(5:03)
- Items & Assets(12:25)
- Formal & Informal Education(5:29)
- Develop Your Own Method(7:10)
- Write a Book(9:04)
- Interviews(8:28)
- Speak at Events(13:47)
- Networking Events(9:49)
- Host Your Own Events(6:47)
- Become a Mentor(3:43)
- Ask for Recommendations(3:36)
- Google Yourself & Google Alerts(10:30)
- Let Someone Google You(4:32)
- Social Media & Web Makeover(5:10)
- Pick a Handle(9:37)
- Website(23:58)
- Blog(6:43)
- Newsletter(13:17)
- Amount of Social Media Channels(4:45)
- Facebook(14:10)
- Instagram(10:12)
- Youtube(8:16)
- Medium(14:36)
- Quora(10:21)
- Linkedin(7:36)
- The World of Social Media(6:38)
- What to Share(9:11)
- Sharing Proof(6:08)
- Quality vs. Quantity(5:52)
- Repurpose Content(5:39)
- Content Calendar(5:15)
- Document vs. Create(8:39)
- Photo Content(12:29)
- Video Content(16:54)
- Graphic Content(8:13)
- Live Streaming(8:00)
- Captions(5:25)
- Schedule Your Content(5:29)
- Cross-Promotion(4:51)
- Audience Interaction(5:41)
- Join Discussion Boards(5:17)
- Directories & Top-Lists(4:02)
- Guest Blogging(4:34)
- Online Conferences(4:42)
- Cooperations(4:37)
Proof Content

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Archive: https://archive.ph/wip/kiCbV
Delivery Method
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Philip Hofmacher – Personal Branding Blueprint
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