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Social Media Marketing: Managing Online Communities
By: Megan Adams
Skill Level: Beginner
Duration: 51m 44s
Released: December 6th, 2015
Updated: April 26, 2018
Description:
Online communities are the quickest way to find new customers and reach like-minded people. With platforms such as WordPress, Facebook, or Twitter, it’s easier than ever to create an online community of your own. But it’s important to know how to engage visitors in the right way. Your online audience can be your best advocates—and help you attract more fans and followers. In this course, Megan Adams explores how to turn an online audience into a true community. She walks you through strategies for the most popular social media tools, like Facebook and Twitter, and free and paid tactics for gaining followers and growing your community. Plus, get tips on creating and sharing content that keeps your audience engaged.
Topics include:
- Building an online community
- Using social media to build community
- Creating content to engage your audience
- Finding brand advocates
- Measuring your community’s growth
Contents:
- Introduction
- 1. Introduction to Community Building
- 2. Building your Online Community
- 3. How to Grow your Online Community
- 4. Measuring your Success
- Conclusion
Author:
Megan Adams is a social media strategist and a viral marketer who runs a full-time marketing business.
Megan is a true connector and community builder at heart. She is the go-to person for anyone with a big idea looking for creative and effective implementation and execution online. Together she and her clients build a map and get that ship sailing!
With over seven years of creating successful and creative online marketing campaigns, Megan knows what it takes to get a business’s brand out in front and resonating with its core audience.
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