Intro to Entrepreneurship: Get started as an Entrepreneur – Evan Kimbrell

Starting your own business is scary. Really scary.

How do you know if your idea is any good? Or if your customers will ever show up?

How do you know… what you're doing AT ALL?

There's no place, degree, or university that can teach you how to become a successful Entrepreneur.

You just have to get out there and learn everything for yourself. One step at a time….

Right?

Wrong.

Entrepreneurship is not a mythical, illusive creature and it's not a secret that's hidden behind doors.

You CAN learn how to become a successful Entrepreneur and you CAN learn how to prepare yourself.

In this course, we're going to do just that.

You're going to learn everything you need to know about being an Entrepreneur, like:

• The core concepts
• How to think like an Entrepreneur
• What you should care about and conversely ignore
• How to go about gathering the resources you need to tackle your dream

And when you're completely ready to go toe to toe with any "veteran" business owner out there, you're going to learn something they wish they knew:

How to consistently come up with insightful, actionable business ideas

It's everything you need to get started.

You'll go from 0 to Entrepreneur in no time. Join the course

 

Course Curriculum

Introduction to the course

• Course Overview (2:23)
• First thing to do (1:10)

What is an Entrepreneur?

• What is an entrepreneur? (2:12)
• Myths about entrepreneurship (4:41)
• Common personality traits (6:30)
• The most important trait of all (2:03)
• Age & Entrepreneurship (2:28)
• Section 2 review material

The Entrepreneurial Mindset

• Intro to section 3 (0:50)
• The entrepreneurial mindset (3:23)
• Understanding the business life cycle (5:31)
• The different types of income (4:55)
• The process of opportunity recognition (3:54)
• Section 3 review material

The different paths you can take

• Intro to section 4 (1:04)
• Side businesses (2:30)
• Lifestyle entrepreneurs (5:26)
• Startup founders (2:33)
• Social entrepreneurs (4:16)
• Section 4 review material

Core concepts & frameworks

• Intro to section 5 (1:04)
• Service vs. Product businesses (3:29)
• What is a business model? (1:51)
• Old business models (2:44)
• New, disruptive business models (7:07)
• Scalability (4:41)
• Section 5 review material

Validating your idea

• What is validation? (2:56)
• Surveys (6:13)
• Talking to experts (4:37)
• The lean startup framework (8:02)
• Pitch experiments (5:21)
• Creating an MVP (7:50)
• Section 6 review material

Fundraising

• Know your options (0:52)
• Bootstrapping (10:37)
• FFF & Angels (10:21)
• Equity & Debt (5:48)
• Loans (6:15)
• Venture capital (9:36)
• Section 7 review material

Introduction to Idea Generation

• Your most important tool – the scratchpad (2:08)
• ACTIVITY: Idea lister builder (3:35)
• WORKSHEET: Idea Lister Builder
• Section 8 review material

Laying the groundwork

• The idea equation (10:12)
• Areas to isolate & target (10:11)
• 5 types of innovation (9:01)
• Recap of idea dynamics (8:04)
• Section 9 review material

Making it fit

• Intro to Section 10 (1:48)
• The Fit quadrant: Hobbies & Passions (9:28)
• The Fit quadrant: Skills & Experiences (6:37)
• ACTIVITY: Hobbies, Passions, Skills, & Experience (2:30)
• WORKSHEET: Hobbies, passions, skills, & experience
• ACTIVITY: List out your goals (5:47)
• WORKSHEET: Fill out your goals
• The 3 business types: Pick yours (13:32)
• How good does my idea have to be? (9:59)
• The Eureka myth (9:48)
• Section 10 review material

Ways of coming up with ideas

• Problem based business ideas (14:56)
• Wouldn't it be great if (6:52)
• Imagine the future (6:41)
• Reverse imagination (5:28)
• The Fit generator (6:41)
• Cater to power users (11:10)
• Reposition Good / Fast / Cheap (8:54)
• Section 11 review material

Business models

• Saas: Software as a Service (12:56)
• Subscriptions & Memberships (7:40)
• PWYW: Pay what you want (6:39)
• The sharing economy (7:52)
• Marketplaces (8:00)
• On Demand (4:08)
• Curated Boxes (4:45)
• DTC: Direct to Consumer (5:44)
• Crowdsourced catalogs & inventory (3:17)
• Section 12 review material

Evaluate & test

• Intro to Section 13 (1:45)
• Matching Fit (12:17)
• Sustainability (10:18)
• Path to validation (8:38)
• Section 13 review material

Idea advice & commentary

• The value of ideas (8:53)
• Red oceans & Blue oceans (8:16)
• Idea frameworks & Unreasonable people (4:17)
• West coast, east coast (5:36)
• Avoid threshold problems (4:52)
• Section 14 review material

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