Instagram For B2B Course – Jenn Herman

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The B2B industry typically struggles with understanding HOW and WHY to use Instagram. You hear everyone talking about it, and someone on your team has probably told you to figure it out. But the platform isn’t conducive to “normal” B2B marketing tactics. And it’s all about photos, which you probably don’t have a lot of to choose from.

I want to teach you how to use Instagram effectively!

I’ll show you how you can create great visual content even without “pretty” products to promote. I’ll help you understand how to connect with your audience in a way that helps them and builds trust with your brand, so that when they are ready to purchase, you’re the first person they reach out to.

What You Get:

• 8 videos that dive deep into Instagram marketing, specifically for B2B businesses like yours.
• A step by step process through all aspects of Instagram marketing, from how to set up your profile to attract followers AND drive leads, to how to create content that serves your goals and appeals to your audience, to understanding how to measure your performance for success.
• All of the videos are available immediately when you purchase so you can dig as deep as you want as quickly as you want.
• The expertise of a world renowned Instagram expert that has built this course exclusively for professionals in the B2B space – no “that doesn’t work for us” B2C examples here!

What’s Covered In The Videos:

• Video 1: Understanding the power of Instagram for B2B
• Video 2: The basics of a good Instagram profile
• Video 3: Deep-dive tactics for a successful Instagram profile
• Video 4: Content strategies for the Instagram feed
• Video 5: Hashtag strategies to grow your audience
• Video 6: Content strategies for Instagram Stories
• Video 7: How to drive leads and traffic
• Video 8: Understanding Instagram insights to measure success
• Bonus video: Learn how to create unique videos with InVideo

Who It’s For: 

• Businesses that are considered B2B – meaning you don’t necessarily have a physical product to sell. If you’re a service-based business, wholesaler, management company, agency, or other business that sells to other businesses, not direct-to-consumer, this is for you!
• For those who’ve been told – or who know – they need to be on Instagram but don’t know where to start or what works.
• For those who’ve been using Instagram for a while but need to get strategic to drive better results.
• For those who want targeted followers on Instagram who will convert into sales.
• Whether you’re a beginner or a more advanced user on Instagram, the foundations in this course will build up your account for long term success, and the strategies outlined will ensure you drive more traffic and results from Instagram.

Who It’s NOT For:

• Those who aren’t ready or willing to put in the work to apply the tactics and strategies provided.
• Those who only want to learn about running ads on Instagram
• Those looking to build a big following, focused only on how many followers they have (not the quality of those followers) as potential

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