Ian Lurie – SEO: Videos

SEO: Videos

By: Ian Lurie

Description:

Topics include:

• What is video SEO?
• Debunking video-ranking myths
• Picking a video hosting service
• Researching topics and keywords
• Writing a great title and descriptions
• Getting viewers to subscribe and comment
• Using social media to announce videos
• Creating an optimized playlist and channel
• Analyzing your success

Author:

Ian Lurie is CEO and founder of Portent, an internet marketing agency that has provided internet marketing, including search, social, and analytics services, since 1995.

He recently co-published the 2nd edition of the Web Marketing All-In-One for Dummies and wrote the sections on SEO, blogging, social media and web analytics. He also wrote Conversation Marketing: Internet Marketing Strategies. He writes regularly for the Portent Blog and has been published on AllThingsD, Forbes.com, and TechCrunch.

His educational background includes a B.A. in history from UC San Diego and a degree in law from UCLA. Along the way, he’s been an amateur competitive cyclist, a bike messenger, a roof consultant, a technical writer and an Adobe FrameMaker consultant. You may find him teaching his kids to play D&D; on the weekends, or dragging his tongue on the ground as he pedals his way up Seattle’s ridiculously steep hills.

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