Google Ads Agency Accelerator – Ed Stapleton
How To Start and Rapidly Grow A PPC Agency
Course Curriculum
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Start
Welcome (3:49)
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Agency Revenue Model (7:18)
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Ideal Client (3:27)
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Niches To Target (19:14)
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Pricing (17:59)
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The Google Ads Magic Formula (4:34)
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The Google Ads Golden Ratio (29:08)
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Entrepreneurial Mindset (3:33)
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Strategic Thinking (7:24)
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80/20 Everything You Do (6:24)
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Dispelling An Agency Myth (3:35)
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Entity Formation, Bank Account, Taxes, Payroll Processing (8:34)
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Business Insurance (2:24)
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Branding, Website and Email (14:00)
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Google Ads Manager Account / MCC (3:55)
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Landing Pages (2:05)
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Call Tracking (5:10)
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Reporting (4:39)
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Payment Processor (8:46)
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CRM (7:31)
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Click Fraud (1:31)
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Project Management (2:18)
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Why We Audit Accounts (5:20)
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LIVE Google Ads Audit Walk Through (17:07)
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Google Ads Audit Template
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Prospecting Mindset | The Queen Bee Role (7:55)
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Track Everything (9:01)
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Outbound vs Inbound (6:33)
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Our Cold Calling Script (7:02)
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Direct Mail (1:26)
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Cold Email (21:20)
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Joint Ventures and Strategic Alliances (7:23)
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Facebook and LinkedIn Group Marketing (3:12)
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Selling To Somone We Audited (4:23)
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Our Sales Script For Someone New To Google Ads (1:38)
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Overcoming Objections (7:01)
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On-boarding and Payment Collection (12:52)
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Client Communication During This Stage (4:36)
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In-House vs Outsourcing (3:59)
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Coaching Session With Tom (64:27)
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Coaching Session With Victor (19:13)
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Coaching Session With Matt (27:21)
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Coaching Session With Marc
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