LATEST: Course Updated On September, 2015 To Include More Lectures:
- Lecture on how to write better headlines that increase click-through rates
- Facebook's edge rank algorithm and how to "game" it to get more exposure
* OVER 550 DELIGHTED STUDENTS HAVE TAKEN THIS COURSE
This course will teach you strategies for how to promote your business, personal brand, or products on Facebook.
The course will teach you the proper way to use your personal Facebook profile, business pages, and Facebook's paid marketing to most effectively promote your business.
The course will also teach you what not to waste your time with, and what strategies might be effective.
The course is about 1 hour of video content. It is to the point, but covers all the important points of Facebook marketing.
Why I Made The Course
In my business coaching practice I help many people with their marketing. Most people really struggle with online marketing. It is vital that as a business owner you become very savvy with online marketing very quickly because that will be the difference between getting clients or not.
And since most people first think about promoting their business on Facebook when they get started with their business, this is a very necessary course to take.
What To Expect From The Course
I can't promise that after taking this course you will get millions of customers. That is just unrealistic. But I am confident that after taking this course you will be able to comfortably determine what Facebook marketing strategies may be viable for your business, and what strategies may be poor choices. That will empower you to make good decisions in how you promote your business on Facebook.
In addition to the course lectures, you get my help and advice! Students are able to start discussions and message me with private questions. I answer 99% of questions within 24 hours. I love helping students who take my courses and I look forward to helping you.
Course Curriculum
Course Introduction: Watch This First To Understand What You Get From The Course
- My claim of 1000 increase in exposure (2:18)
- How to use the discussion to get my personal feedback for you and your business (1:17)
- Pro tip how to quickly get through this course (1:55)
Facebook Marketing Basics!
- Why just posting your business on Facebook is not enough (3:29)
- Pros and cons of advertising from your personal Facebook profile (2:58)
- Facebook business page vs. group vs. fan page (4:01)
- How Facebook is the new LinkedIn…maybe (3:39)
- All about Facebook business pages (6:18)
- Paid Facebook Marketing (5:34)
- NEW Elements of a good Facebook business page or fan page (4:30)
- Facebook study on low engagement. Dont worry, soon well learn-to increase it. (3:03)
General Good Practice Strategies
- Establish yourself as an expert (3:59)
- Likes vs Shares. Very important distinction (2:45)
- Visual products (2:05)
- Buffer app to automate social media updates (1:20)
- NEW NOV-7 Facebook edge rank algorithm how to game it to get more exposure (6:55)
- More on the edge rank algorithm (2:48)
FREE Facebook Marketing! How To Increase Engagement over 1000%
- Section introduction (1:47)
- Most traffic is mobile. What that means for us raising-organic-engagement (2:52)
- Most traffic on Facebook is from outside United States. What that means for-us (0:45)
- What kinds of Facebook updates get the most engagement (5:38)
- Using hashtags in Facebook (2:38)
- Best number of Facebook updates per day (3:44)
- Mention people in your Facebook updates to get more exposure (1:34)
- NEW NOV-05,-2014-How to write good headlines that increase clickthrough (5:36)
- How to maximize social sharing by building it into your product (2:44)
- How to make generally more engaging Facebook posts (3:00)
- NEW How to cheaply get a lot of Facebook engagement and boost SEO (6:36)
- NEW Ideal update length to increase engagement by-27 (3:02)
- The 1000 likes threshold after which engagement doubles (1:52)
- NEW Growth hack to increase likes, shares and comments hundreds of percent (5:00)
- Over 1000 reach on a Facebook post how to do it (9:37)
- Another hidden growth hack to increase post engagement and quality signals (2:35)
- How being overly promotional damages your organicfree engagement (1:55)
- Best-hacks to sell from Facebook for free without paying them (8:03)
- Examples of successful Facebook groups and poorly run Facebook groups—1 (7:46)
- Examples of successful Facebook groups and poorly run Facebook groups—2 (7:38)
- NEW How to use images in posts to increase engagement (4:01)
Lightning round! 25 ways to promote your business on Facebook!
- 25-Ways to promote your business on Facebook LIGHTNING ROUND—1 (8:03)
- 25-Ways to promote your business on Facebook LIGHTNING ROUND—2 (8:20)
- 25-Ways to promote your business on Facebook LIGHTNING ROUND—3 (7:18)
- Please take a second to add a review of this course or tell me how to improve it (3:26)
Brief Facebook paid marketing introduction
- NEW-Facebook boosted posts experiment conclusion, results and strategies (4:03)
- NEW Facebook boosted posts results and suggested strategies (6:50)
- Where ads and organic updates get most exposure and how to optimize ads (2:46)
- NEW Facebook paid advertising to sell products—1 (7:27)
- NEW Facebook paid advertising to sell products—2 (6:31)t
How I sell on Facebook
- NEW-How I sell on Facebook-in an effective and legitimate way (3:52)
- NEW How to sell using pinned posts (1:51)
Further resources and possible next steps
- Your opinion matters to me. I want to make sure you love the course (2:18)
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