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Training Overview
This training course features a single 90-minute webinar lesson, including presentation and up to 30 minutes of Q&A. Replays will be made available to those who can’t attend live.
In this course, you’ll learn everything you’ve ever wanted to know about the new Facebook Attribution Tool.
Training Date: Thursday, December 6
Training Time: 3pm EST (New York), 8pm GMT (London), 7am AEDT Dec. 7 (Sydney)
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THIS COURSE IS COMPLETE. SIGN UP FOR POWER HITTERS CLUB – ELITE (ON THE RIGHT) TO GET ACCESS TO THE REPLAYS.
Topics Covered
- What exactly we mean by attribution and how it is measured
- Common pitfalls to attribution and popular software solutions
- Important differences between the FB Attribution Tool and measurement tools on other platforms
- Overview of multi-touch attribution, multi-device challenges, and attribution windows
- Super deep dive into the FB Attribution Tool itself, including what problems it seeks to solve, why it was created, what it doesn’t do, and what we’ll be watching for in coming weeks/months
What You’ll Learn
In this course, you’ll learn everything you’ve ever wanted to know about Facebook’s NEW Attribution Tool — and then some!
You’ll receive the following:
- Step-by-step guide to setting up the FB Attribution Tool the right way, with Andrew and Jon leading you through the entire process
- Easy-to-follow modules for various complex and confusing concepts, including pixel connection, adding new platforms, data sources, attribution windows, and much more
- Real-time reports, scenarios, and screenshots from folks already using the FB Attribution Tool and how they’re translating those results into action
- Resource list of helpful videos, tutorials, and articles for additional clarity and context
- Lots more!
Who Is This For?
If you’re curious what all the fuss is about Facebook’s NEW Attribution Tool and if it’s actually going to help you translate ad results to your boss, increase your client’s marketing budget, and/or demystify the customer’s path to purchase on your site–then this course is definitely for you.This one-part course is for you if:
- You feel like other marketers and agencies know something you don’t when it comes to attribution
- You’ve already set up Facebook’s new Attribution Tool but you’re not sure if you took the proper steps
- You haven’t yet set up Facebook’s new Attribution Tool and you want to ensure everything is in tip-top shape moving forward
- You need clearer, more concise answers you can share with your team and your clients
- You want more informative reports that you can pull effortlessly
Get Facebook Attribution Training – Jon Loomer, Only Price $107
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