Corey Rabazinski – Google Analytics for Beginners
Learn how to analyze your website’s data and use that data to grow your business
Do you know where your most profitable customers come from and how they are finding you? What about how to identify untapped opportunities for new customers?
No?
Then this course is for you. After taking this course you’ll quickly gain all the skills you need to be a Google Analytics power user.
Google Analytics for Beginners takes you through all the reports found in your Google Analytics account. We’ll dive in deep, as I explain each of the reports in detail and show you exactly how to use the information they contain to grow your business online.
This course follows a step-by-step process – using screencasts of an actual live Google Analytics account, so you can follow along in your own account. There are no long-winded lectures or boring PowerPoint presentations. Each lesson is simple and to the point.
What you will learn:
- Who – your customers are including their demographics, interests and what type of devices they use.
- What – they’ve looked at on your site and what they purchased (or didn’t).
- When – their first visit was and when they came back.
- Where – they are from and what languages they speak.
- How – they got to your website (social media, referred from another website, or Google search)
If you have any questions about the course feel free to email me anytime.
Your Instructor
Corey is a Google and Bing accredited digital marketer with 6+ years of experience helping companies grow online. He is currently the Marketing Director at Code School (acquired by Pluralsight) where he has helped the up get to over 1 million users and $1M MRR within his first year at the company. Prior to that, he managed multi-million dollar digital campaigns for companies such as Holiday Inn, Tony Roma’s, Diamond Resorts and Universal Studios.
Course Curriculum
- Introduction (0:27)
- Account Settings (5:14)
- Property Settings (7:43)
- View Settings (10:36)
- Report Date Picker (1:35)
- Exporting Report Data (1:07)
- Overview Charts (1:36)
- Changing Time Views (1:02)
- Creating Annotations in Reports (1:41)
- Viewing Full Reports (2:14)
- Using Explorer Tabs (1:11)
- Data Charts (1:57)
- Pie Chart Reports (1:14)
- Performance Graph (1:19)
- Site Averages Chart (1:41)
- Pivot Tables (2:34)
- Searching Reports and Sorting (2:29)
- Creating and Editing Dashboards (4:35)
- Adding Shortcuts to Reports (2:08)
- Using Intelligence Events (3:15)
- Demographics and Interests Report (5:20)
- Geo Report (Language and Location) (6:38)
- Behavior Reports (4:22)
- Technology and Mobile Reports (7:09)
- Using User Flow Reports (3:38)
- Overview, Channels & All Traffic (4:26)
- Referrals & Campaign Reports (5:04)
- Keyword Reports (4:03)
- AdWords Reports (7:54)
- Social Reports (3:59)
- Search Engine Optimization (SEO) Reports (5:45)
- Google Webmaster Tools (3:43)
- Overview & Behavior Flow Reports (2:46)
- Site Content Reports (8:55)
- Site Speed Report (5:14)
- Site Search & Events Reports (3:39)
- AdSense & In-Page Analytics (4:57)
- Goals (4:13)
- Ecommerce (7:29)
- Multi-Channel Funnels (6:54)
- Attribution (6:37)
- Adding and Editing Custom Reports (7:42)
- Tagging URLs (3:47)
- Referral Spam Blocking (3:24)
- The Wrap-up (1:14)
Proof Content
Sale Page: https://google-analytics-for-beginners.usefedora.com/p/google-analytics-for-beginners
Archive: https://archive.ph/wip/jKWx5
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