Conversion Rate Optimization Expert – Justin Rondeau

All businesses need a way to optimize the traffic they’re already getting to generate more leads and more sales.

They need a proven and repeatable process to identify exactly where they should focus optimization efforts to truly “move the needle” in their business.

I’m not going to sell you on the importance of split testing and conversion rate optimization.

If you’re here, you know how important even the slightest increase in conversions can mean to a business.

In other words, you know that increasing your conversion rate means more leads and more sales, all from the traffic that you’re already getting.

So that’s why businesses need Conversion Rate Optimization Experts.

There’s just one problem: Most so-called “conversion experts“ don’t know what they’re doing…

That’s where YOU come in.

As a Certified Conversion Rate Optimization Specialist, you are uniquely qualified to help brands convert their existing traffic into even more leads and sales.

More specifically, in this master class, you’ll learn:

• The critical pages that need immediate optimization (and these probably aren’t your worst performing pages)…

• The key metrics that actually increase the bottom line (get this wrong and you’ll waste your time and money on useless testing)…

• The 3 crucial factors for prioritizing your optimization campaigns (we’ll show you how to rank them) …

• How to use Case Studies to improve optimization (and which type work the best)…

• Our proven formula for developing a rock solid hypothesis (this will give valuable insights regardless of your campaign’s outcome)…

• The 3 most effective tools for collecting user data (and how to use them, step-by-step)…

• How to qualify split tests (and the one crucial question most optimizers forget to ask when starting)…

• The three outcomes of any split test (and why most marketers ignore one of these outcomes, which is a huge mistake)…

• Know when and how to schedule tests (get this wrong and your data will be skewed)…

• Know how to create a report to show your findings so that the test gets implemented appropriately, so YOU get the credit you so richly deserve (we’re giving you the exact same report template we use every day)
• Get a crash course in other valuable optimization methods that “move the needle” (including personalization, low traffic testing techniques, landing page optimization), and more…

In short, Certified Conversion Rate Optimization Specialists (a.k.a. “Conversion Masters”) are able to not only deliver more leads and customers… they have a proven and repeatable process to deliver those increased leads and customers with the traffic they’re are already getting!

If you’re interested in becoming such a “Conversion Master,” then I have one question for you…