Complete Guide to Writing Business Plans

After coaching over 1,000 entrepreneurs, I came up with a way to ease into business planning. I realized that every business has 3 core elements: product/marketing/financials. That led me to develop the concept of the 3-tier business plan which can be as short as 3 sentences to get you easily and comfortable started.

Once you have your 3-sentence business plan, I show you how to extrapolate it into a 1-page business plan. After you have the 1-page business plan, I show you how to extrapolate it into a full business plan.

Are you tired of being confused about how to write your business plan? Are you stuck on writing it? I understand how it feels. I've coached over 1,000 entrepreneurs to create a business plan, and I will help you too.

When you finish this business plan course you will be able to write a fantastic business plan that gets the attention of investors. Your business plan will help you get moving in the direction of obtaining the wealth and success you have been dreaming of for yourself and your family. Try the course now and get on the path to achieving these goals.

This course teaches you to write a business plan by going through each section of a business plan one by one, explaining what to write in each section of the business plan.

Who This Business Planning Course Is For?

• People just starting a business
• People stuck on writing a business plan
• People who want to create a great strategy before starting their business
• People who need a business plan to help them raise money

Beyond Business Planning

Each section of the business plan gives you actionable advice for how you can handle that part of your business during the execution phase once you get started.

I wish you much luck, success, and enjoyment in your business. I sincerely hope that this course helps you, and look forward to hearing about your future success! Sign up now, and start moving your business forward today.

Sign up for this business plan course today, and get on your way to creating a fantastic business plan, and then your dream of creating a fantastic business.

Who is the target audience?

• Entrepreneurs
• Small business owners
• People who want to start a business

Course Curriculum

Course Introduction

• Course introduction (1:18)
• Two exercises to start the course (2:34)

Writing a Simple, One-Page Business Plan

• Three sentence business plan (2:48)
• 3-tier business plan examples (4:02)
• 3-Tier business plan exercise (0:54)
• 1-page business plan example of a mobile app business plan (2:56)
• 1-page business plan for local business – lawn care example (3:57)

Business Plan Fundamentals

• What exactly is a business plan? (5:51)
• When you need a business plan (2:40)
• What is a business model (2:53)
• Length and writing style (4:24)

Sections of a Business Plan

• Executive summary (1:05)
• Business or service section (7:19)
• Company stage (1:01)
• Company stage example (1:55)
• Your market size (10:23)
• Market size example from a real business plan (3:00)
• How to identify your target market (7:29)
• Target market example (2:49)
• Marketing plan section of your business plan – theory (2:46)
• Marketing plan section of your business plan – practical example (3:55)
• Marketing plan example (3:15)
• Your revenue streams (7:14)
• Revenue stream example (3:03)
• Current team with tips on how to build a founding team (8:36)
• Example of the team section (1:30)
• Your business competition and how to deal with competitors (7:27)
• Competition section example (2:48)
• SWOT analysis (3:38)
• Example of real business plan SWOT analysis (2:12)
• Business plan appendix (1:12)

Business Plan Financials

• Cash flow statement (5:15)
• Income statement (2:25)
• Forecasting for an existing business (5:05)
• How to make projections for a business which has not started (6:04)
• Unit economics (4:45)
• Unit economics example (2:22)
• Previous funding (1:54)
• Customer lifetime value (LTV) (9:56)
• LTV example (4:42)
• How to calculate the gross profit, net profit and the bottom line (3:13)
• Example of profit calculations in a business plan (1:38)
• What is the profit margin, and how to calculate your profit margin (0:50)
• Profit margin example (1:42)
• What is pro forma earning and how to calculate them (2:26)
• Pro forma earnings example (1:34)

The Balance Sheet

• Elements of a balance sheet (1:04)
• The assets of your company (1:18)
• The liabilities of your company (1:06)
• How to calculate equity (0:37)
• Balance sheet example (1:43)

Exercises to Fix the 10 Common Business Planning Mistakes

• Section introduction (0:33)
• Common business planning mistake #1 (1:18)
• Common business planning mistake #2 (4:03)
• Common business planning mistake #3 (1:27)
• Common business planning mistake #4 (1:40)
• Common business planning mistake #5 (1:43)
• Common business planning mistake #6 (2:01)
• Common business planning mistake #7 (1:19)
• Common business planning mistake #8 (1:51)
• Common business planning mistake #9 (1:34)
• Common business planning mistake #10 (2:22)

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