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How to Start Your Own Successful Consulting Business – Terry Rice
If you’re like many professionals, there’s one big question on the top of your mind when it comes to your business:
How do I get more clients?
This course is designed to help you stop chasing after cold leads and start attracting more meaningful opportunities by recognizing the value you have to offer. By following a clear and concise five-step process, you’ll spend less time doing sales and business development and more time doing what you love and serving a more engaged audience.
Course Curriculum
Module 1: Introduction
- Getting Started(7:44)START
Module 2: Clarity
- Lesson 1: Understanding Zones of Function(4:02)START
- Lesson 2: Determining Your Zone of Genius(4:24)START
- Lesson 3: Defining Your Target Audience(1:32)START
- Lesson 4: Determining Your Target Audience(2:50)START
- Lesson 5: Audience Research(3:04)START
- Lesson 6: Social Listening(1:28)START
- Lesson 7: Social Listening | Blogs & Articles(3:05)START
- Lesson 8: Social Listening | Reddit(2:13)START
- Lesson 9: Social Listening | LinkedIn, Twitter, Facebook & Instagram(6:27)START
- Lesson 10: Social Listening | Amazon(0:38)START
- Lesson 11: Surveying Your Audience(1:40)START
- Lesson 12: Creating Surveys(6:17)START
- Lesson 13: Distributing Surveys(2:41)START
- Lesson 14: Interviews(3:12)START
- Lesson 15: In-Person Events(1:29)START
- Lesson 16: Building and Leveraging the Empathy Map(2:47)START
- Lesson 17: Determining the Problems You’ll Solve(5:26)START
- Lesson 18: Creating and Packaging Your Services(5:26)START
- Lesson 19: Business Models, Pricing and Revenue Goals(11:11)START
Module 3: Branding & Marketing
- Lesson 1: Introduction to Branding & Marketing(1:55)START
- Lesson 2: Your Personal Brand(1:52)START
- Lesson 3: Your Title, Positioning Statement and Bio(4:41)START
- Lesson 4: Launching Your Website(2:32)START
- Lesson 5: Website Sections(6:42)START
- Lesson 6: Content Marketing(4:14)START
- Lesson 7: Social Media Overview(4:08)START
- Lesson 8: Social Media Strategy(9:18)START
- Lesson 9: Content Calendar(5:16)START
- Lesson 10: Signature Speaking Topics(3:50)START
Module 4: Prospecting
- Lesson 1: Intro to Prospecting(1:53)START
- Lesson 2: Intro to Active Prospecting & Activating Your Network(4:58)START
- Lesson 3: Social Media Outreach(4:45)START
- Lesson 4: Email Outreach(7:38)START
- Lesson 5: In-Person events(2:42)START
- Lesson 6: Passive Prospecting & Compiling Insights(5:45)START
- Lesson 7: Delivering Your Signature Speaking Topics(8:21)START
Module 5: Pitching & Proposals
- Lesson 1: Pitching(11:39)START
- Lesson 2: Proposals(10:07)START
- Lesson 3: Following Up(2:40)START
Module 6: Onboarding and Client Management
- Lesson 1: Onboarding(8:46)START
- Lesson 2: Client Management(3:59)START
- Lesson 3: Feedback, Referrals and Testimonials(3:26)START
Module 7: Additional Revenue Streams
- Lesson 1: Scaling success(0:37)START
- Lesson 2: Group Coaching(1:32)START
- Lesson 3: Online Consulting(8:10)START
- Lesson 4: Online Courses(3:27)START
- Lesson 5: Paid Speaking Opportunities(2:57)START
- Lesson 6: Affiliate Marketing(2:23)START
- Lesson 7: Referrals(1:30)START
Module 8: Fulfillment
- Lesson 1: Mindset & Maintenance(5:01)START
Office Hours – Get Your Questions Answered Live
- Office Hour Sign Up & ArchiveSTART
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