Advanced Foodtography School 2022 – Sarah Crawford

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Advanced Foodtography School 2022 – Sarah Crawford

Your food photography is about to get a serious upgrade.

We created Advanced Foodtography School for the eager student looking to take their photos from good to GREAT.

This is a fast-paced, information-packed course that will forever change the way you shoot your food photos.

Advanced Foodtography School will help you to learn subtleties in editing, develop a more complex grasp composition, and teach you intricacies in food styling that will elevate your photos immediately.

Advanced Foodtography is founded on the belief that food photography, like any other form of visual art, is inherently linked to strong composition and visual principles of design. In studying these topics, you will see your food photography transform into a static art form.

THE GOODS

Advanced Foodtography
Curriculum

Everything included when you join today:

UNIT01.

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Structuring Your Scene

• Part 01: How to Style Your Scene with Texture
• Part 02: How to Style Your Scene with Color
• Part 03: How to Style Your Scene with Storytelling
• Putting It Into Practice

UNIT02.

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Advanced Placement Principles

• Part 01: The Gestalt Principles of Grouping
• Part 02: Dynamic Tension
• Part 03: The Golden Ratio
• Part 04: Dynamic Symmetry
• Putting It Into Practice

UNIT03.

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Advanced Styling

• Part 01: Finding the Je Ne Sais Quoi
• Part 02: Texture, Continued
• Part 03: Creating Stronger Associations through Visual Cues
• Part 04: Innovating Styling
• Putting It Into Practice

UNIT04.

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Styling Sweets

• Part 01: How to Style Cookies
• Part 02: How to Style Muffins
• Part 03: How to Style Brownies & Bars
• Part 04: How to Style Cakes
• Putting It Into Practice

UNIT05.

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Styling Savory

• Part 01: How to Style Soups
• Part 02: How to Style Salads & Bowls
• Part 03: How to Style Casseroles
• Part 04: How to Style Pasta
• Putting It Into Practice

UNIT06.

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Properties of Light

• Part 01: Characteristics of Light
• Part 02: How to Tame Pesky Light
• Putting It Into Practice

UNIT07.

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Advanced Editing Theory

• Part 01: Why Editing is Critical to Great Food Photography
• Part 02: Ansel Adam Zone System
• Part 03: 4 Main Food Photography Editing Styles and How to Achieve Each
• Part 04: Editing the “Tough” Stuff
• Putting It Into Practice

UNIT08.

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Cohesive Branding

• Part 01: Building Your Branding Toolbox
• Part 02: Defining Your Unique Audience
• Part 03: Exploring Your Content Strategy
• Part 04: Creating Your Unique Selling Proposition
• Part 05: Understanding Your Brand Archetype
• Part 06: Branding Rules
• Putting It Into Practice

UNIT09.

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Growing Your Social

• Part 01: How to Design a Beautiful Instagram Feed
• Part 02: 3 Things Every Successful IG Account Has
• Part 03: Niching
• Part 04: Social Strategy
• Part 05: Interview with Leslie Green
• Putting It Into Practice

UNIT10.

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Skyrocketing Your Business

• Part 01: The Importance of Premium Content
• Part 02: Business Mindset
• Part 03: Long-term Partnerships
• Part 04: Passive Income
• Part 05: Scaling
• Part 06: Video Interview with Smith & Saint
• Putting it into Practice

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